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321
工作信息
L'OREAL GROUP
Product Manager, Takami
正式员工 · Shanghai
L'OREAL GROUP
Sales Supervisor,Kielh's,Shenzhen
正式员工 · Shenzhen
L'OREAL GROUP
People Development & Learning Manager/Senior Manager (Innovation And New Ways of Working)
正式员工 · Shanghai
L'OREAL GROUP
Senior Product Manager, Cerave
正式员工 · Shanghai
L'OREAL GROUP
Dmi Project Manager, l'Oréal Paris, Consumer Products Division
正式员工 · Shanghai
L'OREAL GROUP
Assistant Recruitment Manager (r&i)
正式员工 · Shanghai
NIKE
Credit & Risk Manager, Customer Finance
正式员工 · Shanghai
NIKE
sr. Cluster Strategy Manager
正式员工 · Shanghai
L'OREAL GROUP
Training Manager(Livestreaming),Active Cosmetics Division
正式员工 · Shanghai
L'OREAL GROUP
sr.)Trade Marketing Manager,Active Cosmetics Division
正式员工 · Shanghai
NIKE
Data Strategy Lead Portfolio Manager
正式员工 · Shanghai
L'OREAL GROUP
IT Project Manager
正式员工 · Shanghai
L'OREAL GROUP
sr. Trade Marketing Manager,l'Oréal Paris,Counter
正式员工 · Shanghai
CONVERSE
HR Manager – Converse
正式员工 · Shanghai
NIKE
HR Manager bj
正式员工 · Beijing
NIKE
HR Manager - Tech
正式员工 · Guangzhou
NIKE
HR Manager
正式员工 · Shanghai
NIKE
Store Merchandising Manager-w's Ftw
正式员工 · Shanghai
PUMA
Senior Executive, Ecommerce Merchandising
正式员工 · Shanghai
NIKE
Asia wd+c Design Director
正式员工 · Shanghai
NIKE
Value Marketplace Buying (Assistant) Manager
正式员工 · Shanghai
NIKE
Senior Product Line Manager- Apparel
正式员工 · Shanghai
首页 > 时尚录像 > Fashion and it's transformations : What is the future of shows and luxury ? Geoffroy de la Bourdonnaye, CEO of Chloé answers !

Fashion and it's transformations : What is the future of shows and luxury ? Geoffroy de la Bourdonnaye, CEO of Chloé answers !

access_time 00:02:28

What is the future of the show, is fashion a spectacle, must is reinvent boutiques, the influence of social networks in the fashion industry? geoffroy de la bourdonnaye, ceo of chloé answers these questions in the setting of vogue fashion festival.interview of geoffroy de la bourdonnaye :i think that the shows are becoming more and more important in terms of the clothes portraying the woman’s emotions being felt and sensed live. the emotion which is aroused by the show and the community, because we are a community of women of chloé girls , is found between them, when i saw all the french actresses, the young french actresses, christine & the queens who i named and the others who were on the first row it’s truly a community of people who come because they love the house, they choose the clothes they wear, they aren’t forced, we don’t pay them anything, we have never paid anyone to come to our shows because we want it to be authentic, we want this to be a real community of girls.new media enables us to bring a true opinion to a very large audience, to our customers, where girls , called chloé girls, come to our shows and are our famous community who posts on twitter and thus speaks about the house in a totally free way, we don’t put the words into their mouths, it’s really them who expresses themselves and the fact that they’re bringing their opinion, it’s what women want today, and particularly chloé girls, the chloé girl is free, that’s what characterizes her, it’s that she is totally free. we are speaking as a house less and we are speaking to our customers more, where the girls who are in the chloé girl’s community, the message is more convincing. i would say that the shops have already been reinvented, it can always be improved, always perfectible in bringing a more personalized relation with our customers. to the extent that i would say that not personalized information is more readily available on the site, the value is added to the boutique when we concentrate on personal relationships and on the affinity. we are chosen by chloé girls in the boutiques and the women who come to us want feel this pleasure that women find together, to have fun and to shop together, it’s this spirit that they are looking for.(music free : bandit & nikit)