In its latest issue of the womenswear trendbook « Women’s Dress Code SS18 », a new wardrobe approach takes shape.
Through trends the wardrobes evolve, using a segmentation related to usage in order to propose a larger offer adapted to different markets.
The garment styles corresponds to moments in life, from most formal to exceptional not forgetting the casualwear.
To place itself into this new segmentation, the FLAWLESS theme reveals its 4 interpretations:
1/ WORKING CLASS, an updated citywear with a modernized tailoring style with pure lines that show plays of openings and buttoned closures.
2/ URBAN CASUAL, a seductive sportswear mix that combines intimacy and seductive leisurewear for a softened nomad style.
3/ JEANSWEAR LAB, a customizable denim fashion that revisits the original denim clothe with oriental codes.
4/ WEDDING EVENTS, a dressy style that suggests femininity with vestal and dreamy charms, all in delicacy and plays of transparency.
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